The true story of how a love for one life became a universe for many.
Jevika & Joy's World began the way every meaningful thing begins — quietly, around a family. A father raised his children to lead with kindness. A daughter saw stories in everything. And in the middle of it all was Brutus, the family dog who was, in every way that mattered, family.
When Brutus — a beloved family dog — passed away untimely due to cancer, his bond inspired the creation of the Love for Life Foundation, built on compassion, service, and respect for all lives.
Watching this, Evika — eleven years old, India's youngest kidspreneur — turned her curiosity into stories where Brutus lived on as a protector and a guide.
With a father's support and strong family values, those stories grew into a universe where children learn kindness, courage, and responsibility through fun, meaningful storytelling.
JJW creates content and experiences that children love and parents trust — reminding us that love never ends. It simply finds a new way to live on.